An analysis of artificial intelligence automation in digital music streaming platforms for improving consumer subscription responses: a review.

Journal: Frontiers in artificial intelligence
Published Date: Jan 15, 2025

Abstract

The rapid adoption and evolving nature of artificial intelligence (AI) is playing a significant role in shaping the music streaming industry. AI has become a key player in transforming the digital music streaming industry, particularly in enhancing user experiences and driving subscription growth. Through AI automation, platforms personalize music recommendations, optimize subscription offerings, and improve customer support services. This article reviews the role of AI in driving consumer subscription behaviors on digital music streaming platforms (DMSP), with a focus on recommendation algorithms, dynamic pricing models, marketing automation, and the future of AI in the music industry. Potential challenges related to privacy, ethics, and algorithmic biases are also discussed, showcasing how AI is revolutionizing the music streaming industry.

Authors

  • Nontokozo Mokoena
    Centre for Applied Data Science, University of Johannesburg, Johannesburg, South Africa.
  • Ibidun Christiana Obagbuwa
    Faculty of Natural and Applied Sciences, Department of Computer Science and Information Technology, Sol Plaatje University, Kimberley, South Africa.

Keywords

No keywords available for this article.

External Resources

Popular Topics
Recent Journals