Comparing AI and human-generated health messages in an Arabic cultural context.

Journal: Global health action
PMID:

Abstract

BACKGROUND: AI is rapidly transforming the design of communication messages across various sectors, including health and safety. However, little is known about its effectiveness for roughly 420 million native Arabic speakers worldwide.

Authors

  • Syed Ali Hussain
    College of Communication, University of Sharjah, Sharjah, UAE.
  • Ralf Schmälzle
    Department of Communication, Michigan State University, East Lansing, MI, USA.
  • Sue Lim
    Department of Communication, Michigan State University, East Lansing, MI, USA.
  • Nassir Bouali
    College of Communication, University of Sharjah, Sharjah, UAE.