Insights into mobile health application market via a content analysis of marketplace data with machine learning.

Journal: PloS one
Published Date:

Abstract

BACKGROUND: Despite the benefits offered by an abundance of health applications promoted on app marketplaces (e.g., Google Play Store), the wide adoption of mobile health and e-health apps is yet to come.

Authors

  • Gokhan Aydin
    Department of Health Management, Istanbul Medipol University, Beykoz, Istanbul, Turkey.
  • Gokhan Silahtaroglu
    Department of Management Information Systems, Istanbul Medipol University, Beykoz, Istanbul, Turkey.