AIMC Topic: Consumer Behavior

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Neural Synchrony and Consumer Behavior: Predicting Friends' Behavior in Real-World Social Networks.

The Journal of neuroscience : the official journal of the Society for Neuroscience Aug 6, 2025
The endogenous aspect of social influence, reflected in the spontaneous alignment of behaviors within close social relationships, plays a crucial role in understanding human social behavior. In two studies involving 222 human subjects (Study 1:  = 17...
Friends Social Networking Consumer Behavior Social Behavior Male Adolescent Magnetic Resonance Imaging Brain Mapping Longitudinal Studies Humans Brain Young Adult Adult Female
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Multi-modal emotional analysis in customer relation management and enhancing communication through integrated affective computing.

Scientific reports Jul 21, 2025
An important part of customer relationship management (CRM) is being able to read emails for emotional cues; this helps with both communication and keeping customers satisfied. This study aims to improve email emotion identification by creating a sys...
Humans Emotions Consumer Behavior Electronic Mail Neural Networks, Computer Communication
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The design of consumer behavior prediction and optimization model by integrating DQN and LSTM.

PloS one Jul 2, 2025
Amidst the rapid evolution of e-commerce and the growing abundance of consumer shopping data, accurately identifying consumer interests and enabling targeted outreach has become a critical focus for merchants and researchers. This study introduces th...
Deep Learning Consumer Behavior Reinforcement, Psychology Humans
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The analysis of dynamic evaluation of online shopping satisfaction based on the recurrent neural network model.

Scientific reports Jul 1, 2025
This work aims to accurately understand user satisfaction in online shopping, reflecting user preferences and promoting the development of online shopping. This work explores a behavioral prediction method for online shopping users using a Recurrent ...
Personal Satisfaction Internet Consumer Behavior Humans Neural Networks, Computer Recurrent Neural Networks
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Enhanced E-commerce decision-making through sentiment analysis using machine learning-based approaches and IoT.

PloS one Jun 30, 2025
E-commerce is a vital component of the world economy, providing people with a simple and convenient method for shopping and enabling businesses to expand into new global markets. Improving e-commerce decision-making by utilizing IoT and machine intel...
Decision Making Bayes Theorem Consumer Behavior Commerce Internet Algorithms Support Vector Machine Humans Machine Learning
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Application of machine learning in predicting consumer behavior and precision marketing.

PloS one May 6, 2025
with the intensification of market competition and the complexity of consumer behavior, enterprises are faced with the challenge of how to accurately identify potential customers and improve user conversion rate. This paper aims to study the applicat...
Machine Learning Support Vector Machine Marketing Consumer Behavior Humans Neural Networks, Computer
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The analysis of marketing performance in E-commerce live broadcast platform based on big data and deep learning.

Scientific reports May 4, 2025
This study aims to conduct a comprehensive and in-depth analysis of the marketing performance of e-commerce live broadcast platforms based on big data management technology and deep learning. Firstly, by synthesizing large-scale datasets and surveys,...
Deep Learning Commerce Humans Consumer Behavior Big Data Marketing Neural Networks, Computer
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Session interest model for CTR prediction based on feature co-action network.

Scientific reports Apr 25, 2025
The main purpose of click-prediction models is to predict the probability of customers clicking on products and provide support for advertising decisions of businesses. However, most previous models often use deep neural networks to capture implicit ...
Humans Consumer Behavior Neural Networks, Computer Models, Theoretical
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Consumer views of functional electrical stimulation and robotic exoskeleton in SCI rehabilitation: A mini review.

Artificial organs Dec 23, 2024
BACKGROUND: Functional electrical stimulation (FES) and robotic exoskeletons represent emerging technologies with significant potential for restoring critical physical functions such as standing and walking-functions that are most susceptible after s...
Electric Stimulation Therapy Spinal Cord Injuries Humans Exoskeleton Device Robotics Consumer Behavior
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Profiling the AI speaker user: Machine learning insights into consumer adoption patterns.

PloS one Dec 18, 2024
The objective of this study is to identify the characteristics of users of AI speakers and predict potential consumers, with the aim of supporting effective advertising and marketing strategies in the fast-evolving media technology landscape. To do s...
Surveys and Questionnaires Republic of Korea Artificial Intelligence Adolescent Female Machine Learning Young Adult Consumer Behavior Humans Male Aged Adult Marketing Middle Aged Neural Networks, Computer Advertising
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