Users' Perceptions and Trust in AI in Direct-to-Consumer mHealth: Qualitative Interview Study.
Journal:
JMIR mHealth and uHealth
Published Date:
May 20, 2025
Abstract
BACKGROUND: The increasing use of direct-to-consumer artificial intelligence (AI)-enabled mobile health (AI-mHealth) apps presents an opportunity for more effective health management and monitoring and expanded mobile health (mHealth) capabilities. However, AI's early developmental stage has prompted concerns related to trust, privacy, informed consent, and bias, among others. While some of these concerns have been explored in early stakeholder research related to AI-mHealth, the broader landscape of considerations that hold ethical significance to users remains underexplored.