AIMC Topic: Advertising

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Temporal user interest modeling for online advertising using Bi-LSTM network improved by an updated version of Parrot Optimizer.

Scientific reports May 29, 2025
In the era of digitization, online digital advertising is one of the best techniques for modern marketing. This makes advertisers rely heavily on accurate user interest and behavior modelling to deliver precise advertisement impressions and increase ...
Humans Internet Marketing Advertising Algorithms Computer Simulation
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Catenation between mHealth application advertisements and cardiovascular diseases: moderation of artificial intelligence (AI)-enabled internet of things, digital divide, and individual trust.

BMC public health Mar 19, 2025
BACKGROUND: World Health Organization (WHO) identified noncommunicable diseases as the foremost risk to public health globally and the cause of approximately 80% of premature deaths. However, Cardiovascular diseases account for most of these prematur...
Humans Artificial Intelligence Female Digital Divide Internet of Things Advertising Cardiovascular Diseases Middle Aged Mobile Applications Telemedicine Surveys and Questionnaires Male Trust Adult Cross-Sectional Studies
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Advertising or adversarial? AdvSign: Artistic advertising sign camouflage for target physical attacking to object detector.

Neural networks : the official journal of the International Neural Network Society Feb 19, 2025
Deep learning models are often vulnerable to adversarial attacks in both digital and physical environments. Particularly challenging are physical attacks that involve subtle, unobtrusive modifications to objects, such as patch-sticking or light-shoot...
Humans Deep Learning Advertising Art
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Profiling the AI speaker user: Machine learning insights into consumer adoption patterns.

PloS one Dec 18, 2024
The objective of this study is to identify the characteristics of users of AI speakers and predict potential consumers, with the aim of supporting effective advertising and marketing strategies in the fast-evolving media technology landscape. To do s...
Humans Middle Aged Advertising Surveys and Questionnaires Machine Learning Neural Networks, Computer Consumer Behavior Adult Adolescent Republic of Korea Artificial Intelligence Marketing Aged Male Female Young Adult
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Evaluation of privacy protection methods of public service advertising visual design in the perspective of artificial intelligence internet of things.

PloS one Dec 2, 2024
With the widespread application of monitoring technology and network storage technology, there are some privacy issues in the process of public service advertising visual design and the process of pushing public service advertising visual design work...
Internet of Things Computer Security Advertising Artificial Intelligence Privacy Humans
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Decoding viewer emotions in video ads.

Scientific reports Nov 2, 2024
Understanding and predicting viewers' emotional responses to videos has emerged as a pivotal challenge due to its multifaceted applications in video indexing, summarization, personalized content recommendation, and effective advertisement design. A m...
Video Recording Advertising Humans Deep Learning Emotions Neural Networks, Computer
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Impact of Digital Advertising Policy on Harmful Product Promotion: Natural Language Processing Analysis of Skin-Lightening Ads.

American journal of preventive medicine Sep 20, 2024
INTRODUCTION: Starting June 30, 2022, Google implemented its revised Inappropriate Content Advertising Policy, targeting discriminatory skin-lightening ads that suggest superiority of certain skin shades. This study evaluates the ad content changes f...
Advertising Natural Language Processing Skin Pigmentation Humans
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PeNet: A feature excitation learning approach to advertisement click-through rate prediction.

Neural networks : the official journal of the International Neural Network Society Jan 12, 2024
Since the physical meaning of the fields of the dataset is unknown, we have to use the feature interaction method to select the correlated features and exclude uncorrelated features. The current state-of-the-art methods employ various methods based o...
Advertising Neural Networks, Computer Machine Learning
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Towards effective restriction of unhealthy food marketing to children: unlocking the potential of artificial intelligence.

The international journal of behavioral nutrition and physical activity May 26, 2023
The World Health Organization recommends that member states enact policies to limit unhealthy food marketing to children. Chile enacted relatively stringent laws that restrict unhealthy food marketing to children in two phases, beginning in 2016. Dil...
Advertising Marketing Child Humans Food Industry Beverages Internet Television Food Artificial Intelligence
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Graph Attention Interaction Aggregation Network for Click-Through Rate Prediction.

Sensors (Basel, Switzerland) Dec 10, 2022
Click-through rate prediction is a critical task for computational advertising and recommendation systems, where the key challenge is to model feature interactions between different feature domains. At present, the main click-through rate prediction ...
Neural Networks, Computer Advertising
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