AIMC Topic: Marketing

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The adoption of cryptocurrency as a disruptive force: Deep learning-based dual stage structural equation modelling and artificial neural network analysis.

PloS one
In recent years, the growth of cryptocurrency has undergone an enormous increase in cryptocurrency markets all around the world. Sadly, only insignificant heed has been paid to the unveiling of determinants of cryptocurrency adoption globally, partic...

Insights into mobile health application market via a content analysis of marketplace data with machine learning.

PloS one
BACKGROUND: Despite the benefits offered by an abundance of health applications promoted on app marketplaces (e.g., Google Play Store), the wide adoption of mobile health and e-health apps is yet to come.

Applying Internet information technology combined with deep learning to tourism collaborative recommendation system.

PloS one
Recently, more personalized travel methods have emerged in the tourism industry, such as individual travel and self-guided travel. The service models of traditional tourism limit the diversity of service options and cannot fully meet the individual n...

Multi-perspective neural architecture for recommendation system.

Neural networks : the official journal of the International Neural Network Society
Currently, there starts a research trend to leverage neural architecture for recommendation systems. Though several deep recommender models are proposed, most methods are too simple to characterize users' complex preference. In this paper, for a fine...

Stock Market Forecasting Using Restricted Gene Expression Programming.

Computational intelligence and neuroscience
Stock index prediction is considered as a difficult task in the past decade. In order to predict stock index accurately, this paper proposes a novel prediction method based on S-system model. Restricted gene expression programming (RGEP) is proposed ...

Solution to Detect, Classify, and Report Illicit Online Marketing and Sales of Controlled Substances via Twitter: Using Machine Learning and Web Forensics to Combat Digital Opioid Access.

Journal of medical Internet research
BACKGROUND: On December 6 and 7, 2017, the US Department of Health and Human Services (HHS) hosted its first Code-a-Thon event aimed at leveraging technology and data-driven solutions to help combat the opioid epidemic. The authors—an interdisciplina...

Assessing Electronic Cigarette-Related Tweets for Sentiment and Content Using Supervised Machine Learning.

Journal of medical Internet research
BACKGROUND: Electronic cigarettes (e-cigarettes) continue to be a growing topic among social media users, especially on Twitter. The ability to analyze conversations about e-cigarettes in real-time can provide important insight into trends in the pub...

Using support vector machine ensembles for target audience classification on Twitter.

PloS one
The vast amount and diversity of the content shared on social media can pose a challenge for any business wanting to use it to identify potential customers. In this paper, our aim is to investigate the use of both unsupervised and supervised learning...

Domesticating the Drone: The Demilitarisation of Unmanned Aircraft for Civil Markets.

Science and engineering ethics
Remotely piloted aviation systems (RPAS) or 'drones' are well known for their military applications, but could also be used for a range of non-military applications for state, industrial, commercial and recreational purposes. The technology is advanc...

Beyond purchase patterns: harnessing predictive analytics to anticipate unarticulated consumer needs.

Acta psychologica
As organizations transition toward data-driven strategies, the ability to anticipate unarticulated consumer needs has emerged as a critical frontier in strategic marketing. This study investigates how predictive analytics, when integrated with artifi...